1What information we collect
When you register on the u7u platform and use our services, we collect certain personal information. This data is used exclusively to improve your experience and meet our legal obligations. The information we collect falls into two categories — data you provide directly and data collected automatically.
Directly Provided Information
- Full name and date of birth (for age verification).
- Mobile number & email address.
- Address & nationality.
- National ID or passport number (for KYC verification).
- Mobile banking number (for payment processing).
Automatically collected data
- IP address & device type.
- Browser information & operating system.
- Platform activity logs (login times, game history).
- Cookie & session data.
- Geographic location (country level only).
Important: We never store your complete payment card details. Payment information is processed directly by the respective payment gateway.
2Purpose of data use
U7u uses your data only for specific, legitimate purposes. We never use your information without your consent. A detailed breakdown of how we use your data is provided below.
| Purpose | Data used | Legal basis |
|---|---|---|
| Account creation & management | Name, mobile, email | Contract performance |
| Payment processing | Mobile banking number | Contract performance |
| Age & Identity Verification (KYC) | NID, date of birth | Legal obligation |
| Fraud prevention | IP, device & log data | Legitimate interests |
| Customer Support | Account & transaction information | Contract performance |
| Promotional offers (subject to consent) | Email, mobile | Consent |
U7u never sells your data to advertisers. You can opt out of promotional communications at any time.
3Data sharing policy
U7u never sells your personal data to third parties. In certain situations, limited information may be shared — solely for operational purposes or as required by law.
Who we may share your data with
- Payment processors: To verify and process transactions (Mobile Pay, Nagad, Rocket).
- KYC verification services: To verify identity.
- Legal authorities: Upon court order or at the request of a regulatory authority.
- Cloud hosting services: For secure data storage (under NDA).
- Fraud prevention services: To detect suspicious activity.
Before sharing data with third parties, we ensure they meet the same privacy standards as u7u. No third party may use your information for commercial purposes.
In the event of any business acquisition or merger involving u7u, users will be informed in advance and their consent will be obtained regarding data transfer.
4Cookies & tracking technologies
U7u uses cookies and similar tracking technologies on its website and app. These help enhance your browsing experience and maintain platform security. Your consent for cookies is obtained on your first visit.
Cookie type
- Essential cookies: For login sessions and security — these cannot be disabled.
- Functional cookies: To remember your preferences (language, theme).
- Analytics cookies: Anonymous usage statistics for platform improvement.
- Security cookies: For fraud and bot detection.
You can disable non-essential cookies from your browser settings. However, some features may become limited as a result.
5Data protection practices
U7u uses the latest technology to protect your data. Our security team monitors systems around the clock and is always ready to respond to any potential threat. Here's a detailed breakdown of what we do to keep your data safe.
- 256-bit TLS/SSL encryption used on all data transfers.
- Stored data is protected with AES-256 encryption.
- Regular third-party security audits and penetration testing.
- Two-factor authentication (2FA) available on all accounts.
- Automatic alerts and account lock on suspicious login attempts.
- Data backups are stored on encrypted offsite servers.
- Staff access to data is restricted on a need-to-know basis.
However, no online service can guarantee 100% security. In the event of a security breach, affected users will be notified within 72 hours.
6Your rights
U7u believes every user should have full control over their own data. We therefore guarantee you the rights listed below. To exercise any of these rights, please contact our support team.
- Right of access: You can request to see what information we hold about you.
- Right to Rectification: You can request that any incorrect or outdated information be updated.
- Right to erasure: You can request deletion of your data under certain conditions.
- Right to restrict processing: In certain cases, you can request that processing of your data be restricted.
- Right to portability: You can receive your data in a portable format.
- Right to object: You can opt out of marketing communications.
Certain information may be required to be retained for a specified period after account closure due to legal obligations. We will notify you in advance whenever this applies.
7Data retention period
U7u does not retain your data longer than necessary. Retention periods vary by data type and depend on legal requirements. Below are the retention periods for the main data categories.
| Data type | Retention period |
|---|---|
| Account information (active) | For as long as the account remains active |
| Transaction history | 5 years after account closure |
| KYC documents | 7 years after account closure |
| Customer support conversations | 2 years |
| Marketing consent records | 3 years after opt-out |
| Log files & session data | 90 Days |
Once the retention period expires, your data is securely deleted or anonymized so you can no longer be identified in any way.
8Children's privacy
U7u is strictly for users aged 18 and above. We never knowingly collect or store data from anyone under 18. Age is verified at registration, and KYC verification is mandatory in any cases where doubt arises.
If we are informed that a minor's data exists in our system, we will immediately close the account and delete all associated information. If you believe your child is using u7u, please contact us right away.
A note for parents: If your child is curious about online gaming, guide them responsibly. u7u believes in responsible gaming.
9Privacy Policy updates
U7u may update this Privacy Policy from time to time. For significant changes, users will be notified via email or an in-platform notification at least 14 days in advance.
- The date of each update will be noted at the top of the page.
- Previous versions are available upon request.
- Continued use of the platform after any changes constitutes acceptance of the updated policy.
- For major changes, your active consent may be required.
10Contact & complaints
Contact us for any privacy-related questions, requests, or complaints. Our Data Protection Team will respond within 48 hours.
- Email: support@u7u.bio
- Live chat: Available 24/7 on the platform.
- Complaint processing time: Up to 14 business days.
Effective date: This Privacy Policy is effective from January 1, 2026. All previous versions are considered void as of this date.